What can Holly at The Bloodstock PA do for you?

Let’s Make Thoroughbred Ownership Simpler

In the fast-paced world of racing and breeding, administration can easily spiral out of control.  For some, this sport is about passion and enjoyment;  for others, it’s a demanding business that requires tight organisation and attention to detail.

That’s where The Bloodstock PA steps in.

Whether you are:

An independent owner, racing and/or breeding

A syndicate or partnership

A bloodstock agent

A racing manager

A trainer

A business within the industry

…having a virtual administration assistant on hand is a smart, flexible solution to take away the hassle and help you stay in control.

As an independent business,  The Bloodstock PA provides all the support without the overheads of employment — no PAYE, no holiday pay, no workplace pension obligations.  Just expert, reliable, and discreet service tailored to your needs.

With proven experience, total discretion, and absolute professionalism, Holly Roeder – The Bloodstock PA – is here to keep your operation organised, compliant, and stress-free.

Tailored Administrative & Personal Assistant Support for the Racing & Breeding Industry

No two clients are the same, which is why The Bloodstock PA offers flexible, discreet, and professional support tailored to suit individual owners, businesses, and industry professionals alike.

Ownership Registrations

Full setup for first-time owners

Maintenance and management for existing ownerships

Ensuring all registrations are correct, current, and compliant

Horse Registrations & Management

Comprehensive admin support for broodmares, stallions, foals, yearlings, & horses in training

Flagging key dates and deadlines

Managing sales entries, bonus scheme eligibility, and nomination records

Global Racing & Breeding Administration

Handling international paperwork and processes for racing and breeding overseas

Liaising with relevant authorities for seamless compliance

Breeding Paperwork

Managing coverings, foal returns, and relevant notifications

Organisation and tracking of breeding schedules and nominations

Comprehensive records of breeding history

Race Planning Support

Regular, tailored lists of upcoming suitable races for horses in training

Helping owners & trainers plan efficiently and strategically

Client Communication & Reports

Typed reports for owners, partners, & syndicate members

Clear, timely updates that keeps everyone informed

Sales & Financial Administration

Sales entries and coordination of all required documentation

Invoicing for sales and services

Xero bookkeeping ready for your accountant

Support with VAT returns

Race Day, Property & Event Coordination

Booking race day badges and arranging hospitality

Managing owner properties to ensure they are ready for use

Organising corporate race days and events

Providing expert support so you can focus on the thrill of the sport and the success of your business, without the administrative burden.

Get in Touch

Interested in simplifying your bloodstock and racing admin?

Contact Holly to discuss a personalised plan tailored to your specific needs shaped around you.

Bespoke administration packages start from £50 per week, offering flexible, reliable, and discreet virtual assistance — exactly how you need it.